Business Travel and Tourism

Business Travel and Tourism
By:"John Swarbrooke","Susan Horner"
Published on 2012-05-23 by Routledge

E-book Library:"Business & Economics"

'Business Travel and Tourism' provides a comprehensive, international overview of business tourism from both a theoretical and practical perspective. With the use of case studies from around the world, 'Business Travel and Tourism' explores a broad range of issues, including: * The global business tourism market * The design of business tourism facilities * The role of the destination in business travel and tourism * The social, economic, and environmental impacts of business tourism * The ethical dimension of business tourism * The marketing of business tourism products * The impact of new technologies on the business tourism market * How to organise successful conferences, exhibitions, and incentive travel packages Case studies include Disneyland Paris, Hong Kong, Amsterdam RAI International Exhibition and Congress Centre, Hilton, Page and Moy Marketing, Lufthansa, Air France, and Legoland UK. 'Business Travel and Tourism' is the first text to offer a comprehensive overview of the growing but neglected area of business tourism. With the use of a wide range of up-to-date case studies and major practical exercises to help students to broaden and deepen their understanding of this area of tourism, it is an invaluable text for all students on travel and tourism courses at degree and BTEC/HND level, or those taking tourism options in leisure, business studies, hospitality management or geography.

This Book was ranked 26 by Google Books for keyword tourism.

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E-Book University

Organise Business Travel

Organise Business Travel
By:"Beverley Weynton"
Published on 2002 by Max Johnson

E-book Library:"Business & Economics"

This text supports the Business Services Training Package Specialist Administration Unit BSBADM406A. It introduces the student to the full range of travel services available to business users today. Covers checking budgets and booking services and facilities to arranging meetings, building itineraries and much more.

This Book was ranked 29 by Google Books for keyword travel.

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E-Book University

1963 Census of Business

1963 Census of Business
By:
Published on 1966 by

E-book Library:"Industrial statistics"

This Book was ranked 5 by Google Books for keyword touris.

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E-Book University

Business Travel and Tourism

Business Travel and Tourism
By:"John Swarbrooke","Susan Horner"
Published on 2012-05-23 by Routledge

E-book Library:"Business & Economics"

'Business Travel and Tourism' provides a comprehensive, international overview of business tourism from both a theoretical and practical perspective. With the use of case studies from around the world, 'Business Travel and Tourism' explores a broad range of issues, including: * The global business tourism market * The design of business tourism facilities * The role of the destination in business travel and tourism * The social, economic, and environmental impacts of business tourism * The ethical dimension of business tourism * The marketing of business tourism products * The impact of new technologies on the business tourism market * How to organise successful conferences, exhibitions, and incentive travel packages Case studies include Disneyland Paris, Hong Kong, Amsterdam RAI International Exhibition and Congress Centre, Hilton, Page and Moy Marketing, Lufthansa, Air France, and Legoland UK. 'Business Travel and Tourism' is the first text to offer a comprehensive overview of the growing but neglected area of business tourism. With the use of a wide range of up-to-date case studies and major practical exercises to help students to broaden and deepen their understanding of this area of tourism, it is an invaluable text for all students on travel and tourism courses at degree and BTEC/HND level, or those taking tourism options in leisure, business studies, hospitality management or geography.

This Book was ranked 14 by Google Books for keyword travel.

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E-Book University

Responsible Tourism & Human Accountability for Sustainable Business

Responsible Tourism & Human Accountability for Sustainable Business
By:"Dr Ramesh Kumar Miryala","Dr Jayaprakash Narayana Gade"
Published on 2016-03-31 by Zenon Academic Publishing

E-book Library:"Business & Economics"

Globalization has proliferated business with numerous challenges and opportunities, and simultaneously at other end the growth in economy, population, income and standard of living has redefined the scope of business and thus the business houses approaches. A highly competitive environment, knowledgeable consumers and quicker pace of technology are keeping business enterprises to be on their toes. Today marketing and its concepts have become key for survival of any business entity. The unique cultural characteristics, tradition and dynamics of consumer, demand an innovative marketing strategy to achieve success. Effective Marketing has become an increasingly vital ingredient for business success and it profoundly affects our day-to-day life. Today, the role of a business houses has changed from merely selling products and services to transforming lives and nurturing lifestyles. The Indian business is changing and so do the marketing strategies. These changing scenarios in the context of globalization will bestow ample issues, prospects and challenges which need to be explored. The practitioners, academicians and researchers need to meticulously review these aspects and acquaint them with knowledge to sustain in such scenarios. Thus, these changing scenarios emphasize the need of a broad-based research in the field of marketing also reflecting in marketing education. This book is an attempt in that direction. We sincerely hope that this book will provide insights into the subject to faculty members, researchers and students from the management institutes, consultants, practicing managers from industry and government officers.

This Book was ranked 7 by Google Books for keyword touris.

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E-Book University

The Survivor's Guide to Business Travel

The Survivor's Guide to Business Travel
By:"Roger Collis"
Published on 2002 by Kogan Page Publishers

E-book Library:"Business & Economics"

* Fully updated new edition from columnist Roger Collis

This Book was ranked 33 by Google Books for keyword travel.

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E-Book University